Digital Marketing Professional Certificate DMPC™
The Digital Marketing Professional Certificate (DMPC) program provides a detailed understanding of digital marketing concepts, strategies and implementation, including email and search engine optimization (SEO) campaigns, pay-per-click (PPC) campaigns, social marketing, retargeting and integration of digital marketing with traditional marketing.
These are some of the benefits of our certification:
- This certification will help you improve your marketing skills and knowledge by helping you gain more visibility in the digital world.
- Learn how to use content to connect with your customers.
- Track your customers from the first interaction with your brand.
- Optimize your website for conversion.
- Understand key digital concepts and KPI's.
If you are new to the field, it can help you start a new career.
This certification is appropriate for anyone interested in digital marketing.
1. Overview of digital marketing - Key Concepts
Lead generation
3. Search Marketing
4. Digital display advertising
5. User experience and usability
6. E-mail marketing
7. Social media marketing
8. Reorientation
9. Monitoring and Measurement
10.Analytical
More training available
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Tailor-made training for your company
We can bring to your company, organization and/or site of interest any of our Business Academy Program trainings. Based on the requirements and needs requested, we design specific and customized training programs.
In addition, if you need any topic that is not included in our Business Academy Program, you can contact the Training and Development Unit and our staff will contact you as soon as possible.
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